At the heart of Cloud Anvil’s offerings is the technical development of eCRM campaign assets that integrate perfectly with your current or planned eCRM platform.

Our eCRM campaign asset services include:

GDPR Compliance

With GDPR now an important requirement for many local and global organisations, Cloud Anvil has deep experience developing and integrating fully GDPR-compliant eCRM campaign assets for a number of platforms.

Journey Mapping Implementation

Core to an organisation’s 1:1 marketing strategy is the capability to manage the customer lifecycle and deliver new levels of personalisation.

Whether you require help with the thinking behind your customer journeys, or need them implemented into your eCRM platform, Cloud Anvil has deep experience developing this crucial aspect of any eCRM program.

eDM Template Design and Development

With thousands of different display resolutions, email clients and browsers out there, designing and building a truly responsive eDM is tougher than ever.

With the variety of different eCRM platforms now in use and the ability to dynamically personalise content via proprietary eDM templates, Cloud Anvil gets them built and tested perfectly.

Preference and Subscription Centres

Giving hard-won subscribers the ability to easily and professionally manage their relationship with businesses is paramount.

Designing and / or developing, integrating and maintaining platform-specific Preference and Subscription Centres is a Cloud Anvil specialty.

Microsites and Landing Pages

When you require a campaign landing page or microsite to drive all those eager potential purchasers to, ensuring that it’s responsive to each mobile, tablet and desktop variation is no longer optional.

Whether your campaign asset needs to be integrated into your eCRM platform of choice, is a standalone high-performing landing page, or a more complex CMS microsite, Cloud Anvil delivers.